Iden with its research team works on Fundamentals with detailed DCF models suited to the sector / investment idea. Each research idea is discussed thread bare before forming an opinion. We believe in getting our facts and figures cross-checked with the mid-level managements of companies to understand whether we are receiving the same sound bytes as we would hear from the top. This also helps to confirm if there were processes and whether there is an execution capability. Technical Analysis is the core in helping to time the entry points.

Face the Failure and rectify it quickly:
If we go wrong we raise our hand up quickly. There is no hesitation in that. There is no return without risk and the capability to accept failure and take steps to overcome that is our Strength.

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